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Young Professionals Drive Investment Surge on Smith Street's Southern End

Young professionals are quietly reshaping the blocks between Johnston Street and Victoria Parade, and the sales data is starting to catch up with the buzz.

By Collingwood Property Desk · Published 6 July 2026

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The stretch of Smith Street running south from Johnston Street toward Victoria Parade has emerged as Collingwood's most closely watched strip for property investors, with median house prices in the immediate precinct climbing to roughly $1.1 million over the first half of 2026, up from $940,000 at the same point in 2024. The shift is not accidental. A cluster of adaptive reuse projects, new hospitality openings, and an influx of renters in their late twenties and early thirties has turned a block once known mainly for light industrial holdovers into one of the suburb's most contested postcodes.

The timing matters. With interest rate uncertainty still suppressing buyer confidence in several other inner suburbs, Collingwood's southern pocket has held its appeal partly because its price point still sits below comparable terraces further north on Smith Street, and partly because the rental yield story remains compelling for smaller investors. Properties in the precinct are achieving gross rental yields closer to 3.8 percent, according to figures circulating among local buyer's agents, which makes the zone stand out against the broader inner-city average.

What's Driving the Shift

The catalyst was the 2023 rezoning of several warehouse lots along Langridge Street, which allowed ground-floor commercial use with residential above. By mid-2025, that policy change had translated into visible streetscape results: two converted warehouse developments had settled, a third was under construction, and the foot traffic on the surrounding blocks had visibly changed. Specialty coffee roaster Aunty Peg's, which has operated on Rokeby Street since 2011, found itself at the centre of a newly energised daytime economy. The Collingwood Yards arts precinct on Johnston Street, a hub for creative studios and performance spaces, acts as a northern anchor pulling younger residents into the area.

The demographics bear out what the street-level observation suggests. Census data from 2021 already showed the 25-to-34 age cohort making up close to 30 percent of Collingwood's resident population, and anecdotal evidence from local real estate offices points to that share growing further since then, driven by renters converting to buyers as fixed-rate mortgage periods expire. Studios and one-bedroom apartments in the Langridge Street corridor have been leasing within days of listing, with asking rents for a one-bedder now regularly touching $480 a week.

What Buyers and Investors Need to Know

The practical picture for anyone eyeing an entry into this pocket involves a few specific considerations. The Heritage Overlay affecting many of the Victorian terrace rows along Peel Street and the surrounding lanes means renovation costs can run higher than buyers initially budget, and council approval timelines through Yarra City Council have stretched in recent months given the volume of applications. Buyers' advocates working the area consistently flag the importance of factoring in at least a 15 percent buffer above a standard renovation quote for any pre-1900 structure.

Off-market sales have become more common here than in most other Collingwood pockets. Several of the warehouse conversions along Langridge Street have changed hands without formal listings, transacted instead through networks built around the creative and tech communities that occupy desks at nearby coworking spaces such as Inspire9, which has maintained a presence in the suburb for over a decade. For investors without existing connections into those networks, engaging a buyer's agent with specific Collingwood experience is increasingly the difference between securing stock and missing it.

The window for buying ahead of the next price step-up looks narrow. If the rezoning pipeline continues at its current pace and the rental vacancy rate, which sat below one percent for much of the first quarter of 2026, holds tight through winter, the southern Smith Street pocket will likely close its discount gap with the rest of Collingwood before the end of the calendar year. For buyers who have been watching from the sidelines, the calculus on waiting grows less favourable with each passing auction Saturday.

This article is general information only and is not personal financial or investment advice. Consider your own circumstances and seek licensed professional advice before making financial decisions.

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